Amplify Digital Marketing Corporation - Portfolio Item
Trend, Meet Line.
Up, Down and Onward
TrendLine Saskatchewan was built around a simple idea: data becomes more valuable when you can see where it’s going.
At the heart of the mark, a graphic trend line is pushed forward by directional arrows - a simple visual device that suggests movement, momentum and the continuing accumulation of data from one reporting period to the next.
The identity gave Praxis Consulting’s subscription research product a distinct presence of its own while visually reinforcing exactly what TrendLine promised its readers: follow the data, see the direction, understand what’s next.
