Amplify Digital Marketing Corporation - Portfolio Item
A Brighter Way to Work Together
Making Solar a Shared Opportunity
Wascana Solar Co-operative was created to help Saskatchewan people participate directly in the transition to renewable energy - through education, membership, residential and commercial solar initiatives, and community investment.
Amplify helped build the organization’s public presence from the ground up, developing the brand and visual identity, website and supporting communications materials that gave the emerging co-operative a distinctive, approachable voice.
The website became both a marketing platform and a working membership system. Amplify implemented membership registration and e-commerce, while creating the digital infrastructure needed to communicate programs, opportunities, news and events to members and the wider community.
We extended the brand across supporting collateral, communications assets and video, including documentary-style content designed to explain solar power, introduce the co-operative and make participation easier to understand.
The result was more than a collection of marketing pieces: it was a cohesive brand ecosystem designed to help turn interest in renewable energy into awareness, membership and action.
Related
Brand Identity, Naturally Energized
Sector: Association,
Green Tech
Service:
Brand,
Logo
